2 features included in release plans

Dynamics 365 Sales 2025 release wave 1

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Business Value

As a seller, you typically need to build a qualified pipeline to cover 2-3 times of your target quota goal. However, doing so requires manual work across fragmented tools. It's also inefficient as you have to spend hours each week sending hundreds of prospecting emails, only to book 2-3 meetings with prospects, of which perhaps one will convert to a qualified opportunity.

The sales qualification agent in Dynamics 365 Sales now eliminates the human toil by autonomously researching information about every lead from CRM data and public web sources, making a recommendation on whether that lead should be qualified and pregenerating an email with highly personalized talking points to grab the prospect's attention. To ensure that you never miss the best moves to build a qualified pipeline, the agent surfaces the most important actions you should take on your leads in a new UI that follows you across lead and opportunity grids. With the agent, you can now spend more time meeting customers and less time triaging leads.

Feature Details

The sales qualification agent combines the power of three agents that work together to help sellers build a qualified pipeline more efficiently (although each agent is not available independently):

The research agent uses data from CRM and public web sources as well as existing copilot skills to synthesize key customer and account data. It enables sellers to:

  • Decide whether to engage with the lead using the agent-generated recommendation.
  • Get a 360-degree picture through lead and account summaries.
  • Confirm that the lead has a valid email address and has consented to emails and phone calls.
  • Know who can make an introduction (coworkers who know the lead).
  • Verify that the lead's company's finances, priorities, and business environment are aligned with their solution area (Account 10-K, strategic priorities, and so on).
  • Get suggestions for who else at the lead's company to contact.
  • See existing opportunities tied to lead/contact and account.
  • Review a personalized email, composed using talking points generated from the synthesized research, to send to the prospect.

The prioritization agent assesses the strength of the data and signals, and evaluates common criteria such as authority, budget, and others to identify leads with the highest likelihood to close. It enables sellers to:

  • Get the list of leads to focus on instantly.
  • Stay on top of triaging high-quality leads as the new UI follows you across lead and opportunity grids.

The engagement agent creates a personalized email to engage the lead, based on all the data gathered by the research agent, to maximize response rates.

Enabled for:

Users by admins, makers, or analysts
This feature must be enabled or configured by administrators, makers, or business analysts to be available for their users.
Note:
  • The author created this article with assistance from AI. Learn more

Change history


General availability date moved to Jul 2025 Jan 31, 2025
Timelines:
Early Access: ---
Public Preview: Apr 2025
General Availability : Jul 2025
Last updated: Mar 13, 2025

Included in:
2025 release wave 1

Enabled for:
Users by admins, makers, or analysts

Business Value

This feature helps you stay on top of customer questions by providing auto-generated email drafts with relevant answers from integrated knowledge sources. By reducing manual effort and ensuring consistent, high-quality responses, you can respond faster, improve accuracy, and focus on building stronger customer relationships—ultimately accelerating deal cycles and enhancing engagement.

By streamlining email responses, this feature enhances efficiency, improves customer engagement, and ensures sellers provide well-informed, high-quality replies.

Feature Details

As an admin, you can configure the SharePoint folders that act as your company's knowledge source.

As a seller, you get auto-generated responses that are high quality and accurate:

  • The answers are pulled from the configured knowledge sources to ensure accuracy.
  • The agent intelligently identifies and includes relevant information in the draft.

Enabled for:

Users by admins, makers, or analysts
This feature must be enabled or configured by administrators, makers, or business analysts to be available for their users.
Note:
  • The author created this article with assistance from AI. Learn more

Change history
Timelines:
Early Access: ---
Public Preview: May 2025
General Availability : ---
Last updated: Mar 13, 2025

Included in:
2025 release wave 1

Enabled for:
Users by admins, makers, or analysts